- Three Sunday Ideas
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- Live Sunday
Live Sunday
Every Sunday, during my morning cafecito (or yerba mate), I’ll share three powerful ideas transforming culture. Some ideas will be ads or about advertising. Some may be about design or fashion. Others will be about art, illustration, animation, motion, audio, cinema, books, or any other big idea worth sharing and discussing. You get the idea.
TL;DR
a. I will share 3 big ideas
b. Cause I care about powerful ideas
c. And you should too, so please subscribe
Idea 1. Music to refine to
Apple’s creative team is moving away from conventional marketing to promote their most popular TV show to date. This is bold and smart but I still don’t love the show that much.
Idea 2. BIC AI
Los de Bic se han pasado el juego. Juntar algo clásico con la #ia de la manera más respetuosa posible. Y encima crear una gran pieza de publicidad
— ☕ Monty ☕ (@lmontoya)
9:55 AM • Feb 22, 2025
Beautiful idea. Clever can be smart, product-centric, and futuristic. No notes.
Idea 3. National Margarita Day
Mischief keeps cooking for Chilis. I don’t hate this at all. Know your audience, and delight them 24/7.