Every Sunday, during my morning coffee, I’ll share 3 incredible, mesmerizing, and powerful ideas changing (or trying) the world and culture. Some ideas will be ads or about advertising. Some maybe are about fashion. Others will be about design work by favorite designers, artwork, illustrations, animations, motion graphics, audio tracks, or any other idea or piece of work worth sharing, talking about, and discussing. You get the idea.
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TL;DR
a. I will share 3 big ideas
b. Cause I care about ideas
c. And you will too, subscribe
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Idea 1. The Art of the Pitch Deck
To sell ideas (or anything), we all need to understand how to do it. Most importantly, how to sell the stories of who you are, what’s your product about, and how to create desire in search of a solution. On this Twitter (or X) thread, you’ll find some basic direction and inspiration on where to start. As always, less is more.
Idea 2. A bigger playing field for all
This is a beautiful ad, with a beautiful message to celebrate the beautiful game - and also bring awareness to the 2023 Women’s World Cup. Visual impact, great VO, and manifesto. Check, check, and check. Sra. Rushmore, the Madrid ad agency, still has it.
Idea 3. Sorting Therapy
This is a relaxing game SwissMiss shared a couple of weeks ago. I’ve been using it on my long flights and have to say it is both, therapeutic and relaxing while making me better at color selection and art direction. Genius idea. Enjoy responsibly and happy sorting.