Aura Sunday

Every Sunday, during my morning cafecito (or yerba mate), I’ll share three powerful ideas transforming culture. Some ideas will be ads or about advertising. Some may be about design or fashion. Others will be about art, illustration, animation, motion, audio, cinema, books, or any other big idea worth sharing and discussing. You get the idea.

TL;DR
a. I will share 3 big ideas
b. Cause I care about powerful ideas
c. And you should too, so please subscribe

Idea 1. Axe is back

Axe is doing what they should be doing in a category that can only survive by doing these kinds of things. Glad they are paying attention and approving the crazy stuff Lola is recommending. 

Idea 2. Refiners unite

I’m trying to like Severance, not sure I do yet, but this macrodata refinement site and promo are cool.

Idea 3. SuperBowl Ads

YouTube compiled all the SB ads here – YouTube AdBlitz. My favorite was not yours, for sure, and that’s the beauty of it. Comedy and fun made a 4Q comeback. Seal made me like a brand I don’t remember even liking.

Like what you see?